From Dream to RealityThe Cox Marine Journey
Our goal is to be recognised as the brand that powers the future of the global marine industry, through sustainable innovation. Building further on our reputation, forming strong relationships, and earning the respect and trust of our partners, we hope that delivering on our promises with passion will help enable our people and the business to progress and grow further.
Our story so far
Back in 2010, we started out to deliver a revolutionary new concept; a lightweight outboard that would be the first stop on our journey to power the future of the global marine industry through sustainable innovation.
Since then, with the help of private investment, we have brought our dream to reality.
The delivery of the CXO300 in early 2022, our first V8 engine, has pushed us towards this vision.
With the ability to run on diesel and HVO100, this outboard is already significantly reducing marine emissions and the total cost of ownership, to our customers, through the application of innovative technologies in high-performance propulsion systems.
Delivering the same performance and packaging of a gasoline outboard but with the fuel efficiency of alternative fuels, this marine-specific propulsion option has begun to revolutionise the market.
We lead by example, with respect to one another, on our journey to success.
We take ownership of everything we do. We are proactive, we are committed, we are resilient, we innovate, and we find ways to succeed.
We listen and evolve together, helping and supporting one another for the sake of achieving our goals.
We challenge the status quo and take calculated risks, acting in spite of what we don’t yet know to innovate successfully.
We empower ourselves and each other to grow and make the right decisions, trusting that every one of us will deliver.
We care for the environment, our customers, our business, and our product, but most importantly, we care for each other.
How it all began
Charles Good begins his search for a lightweight diesel engine capable of satisfying the large global demand for a diesel outboard engine which he had identified.
Vision turned into reality
Having met David in 2008, Charles became Chairman in 2009, and with his investor group, becomes the financier of Cox Powertrain and spearheads the development of David’s lightweight diesel into the powerhead for an outboard engine.
The first fire of Cox Marine’s concept engine and commencement of designs for the Alpha engine.
Alpha engine on-water demonstrations begin, and a more defined beta design is developed.
David and Charles appoints a Senior Leadership Team, driving the business on and taking on new premises at Brighton City Airport.
Work to secure a global distributor network begins with an expected 50 distributors worldwide to support the launch of the CXO300.
Production line is built
World-class production facility at Brighton City Airport is built in anticipation for launch of the CXO300. Production staff commence employment.
Following EPA Tier 3, RCD II and IMO Tier II certification, in July 2020, and a small amount of outboard production commenced over the following 12 months.
Cox Marine then took time to learn from all the feedback the first batch of outboards provided us to improve the product further. Series production started in 2022, with the resulting supply of outboards to the global distributor base.
Meet the team
Chief Executive Officer
Chief Commercial Officer
CXO Programme Director
Supply Chain Director
Product Portfolio Director