U.S. Growth Strategy in Full Swing with New Sales Appointment

We're pleased to welcome Doug Ross to the team here at Cox Marine, as our new Regional Director for America, and his colleague Chuck Gould, as our new North American Sales Manager. 

I look forward to bringing a passion to impact others and provide opportunities to grow, creating a path with our team and clients to reach our ‘Best in Class’ goal.

Doug Ross, Regional Director North America, Cox Marine

It seems of late all we do is announce the appoint of new staff to join our business, but this time its to support growing demand from our US friends. 

We’re pleased to welcome Doug Ross to the team here at Cox Marine, as our new Regional Director for America, and his colleague Chuck Gould, as our new North American Sales Manager. 

Experienced in both diesel engine’s and the marine industry, Doug Ross joins to champion Cox’s sales strategy in North America, overseeing all business channels in the country and working closely with our U.S. distributors to further drive growth.

Based in South Florida, Doug will build and strengthen the regional sales team, which includes the second new appointment, Regional Sales Manager Chuck Gould. A long standing Cox Marine staff member Bruce Woodfin will also transition into the position of Aftersales Manager, with the final team set to comprise of Regional Sales Managers, Aftersales Managers, Technical / Warranty Manager, and a Marketing Manager.

Doug brings a wealth of business and sales knowledge to the role, accumulated over a span of 20 years. Owning and operating an engine remanufacturing facility, Doug and his team remanufactured powerheads for the 2 and 4 stroke recreational market as well as I/O (inboard/outboard) engines for both recreation and commercial. At LKQ, he successfully revised the product offering of a marine I/O engine program to meet current market needs, creating new marketing plans, establishing distribution points across North America and aligning with key distributors, resulting in a multi-million dollar increase over 4 years.

Doug said: “My mission at Cox Marine is to drive the narrative of new clean technology versus current 2 and 4 stroke technology and to install Cox Marine as the standard in high performance diesel power, meeting and surpassing environmental standards. I look forward to bringing a passion to impact others and provide opportunities to grow, creating a path with our team and clients to reach our ‘Best in Class’ goal.

“The CXO300 is important for the industry for several reasons. With rising costs of fuel, emission standards increasing and reliability a must to reduce high downtime costs, the workboat class will benefit from reduced operating costs and meeting current and upcoming emissions requirements. The recreational market will benefit from the Total Cost of Ownership and reliability. Many parts of North America have a short boating season, so boat owners do not want to spend time on maintenance and repairs.”

New Regional Sales Manager Chuck Gould also starts his position with a high-level of understanding of our CXO300, the customer base and their applications. Most recently, he successfully built the team, infrastructure and dealer network at Cox Marine distributor Diesel Outboard Solutions, supporting the launch of the CXO300.

After a background of working in a boat yard through college, in 2012, he took on a leadership role at Western Branch Diesel where he led the sales team in selling inboard diesel marine engines for the MTU and Volvo Penta product lines.

From his base in Virginia, Chuck’s responsibilities at Cox Marine including working with the distributors to support their individual initiatives and help maximize their sales opportunities.

Chuck said: “I am looking forward to collaborating with our North America team, the Cox team in the UK and our distributor network to meet any challenge in the marketplace. My aim is to ensure the CXO300 becomes the most successful diesel outboard in North America. The engine’s most important feature is its fuel type. No matter what application or industry, the safety and range that diesel fuel delivers makes it the right choice for any boat type.”

The appointments in the U.S. are our latest personnel announcements and represent, yet further, growth for the business as the sales potential for the CXO300 becomes ever more evident.