First Asian Distributor Confirmed for Cox Powertrain
British diesel outboard innovator, Cox Powertrain, has signed an agreement with SoungJin Marine Co. Ltd. to act as distributor for its 300hp diesel outboard engine in South Korea.
The South Korean company is the first Asian distributor to be confirmed by Cox Powertrain and they join an exclusive global alliance of distributors that have been chosen for their reputable standing in maritime engine solutions for both professional and recreational users.
SoungJin Marine Co. Ltd’s CEO, Wooseok Hong, comments on the new parntership: “We are delighted to have secured the contract and becoming the first Asian distributor for the most innovative diesel outboard engine in the world. A strong partnership with Cox Powertrain will be a huge success in the South Korean market.“
SoungJin Marine Co. Ltd has over 30 years‘ in distributing outboard motors and boat accessories.
When speaking about the need for an engine such as CXO300 in the market, Wooseok Hong explains: “The interest and expectation in the diesel outboard motor market is significantly increasing. In our region, the commercial marine market is demanding more power and better fuel economy. The CXO300‘s outboard diesel technology is going to lead the Korean outboard market with its light weight, higher torque and significantly lower running costs in comparision to existing gasoline outboard motors.“
Hong adds: “The CXO300 diesel outboard engine will shake up the South Korean market.“
Cox Marine has received market feedback from South Korea indicating that its diesel outboard technology is delivering even greater fuel efficiency benefits than expected in the country's expanding seaweed harvesting industry, with operators reporting fuel savings of up to 50% compared with gasoline alternatives.
As Cox Marine continues to strengthen its global distributor network under its “fewer, bigger, better” growth strategy, trusted regional partners play a vital role in delivering technical expertise, aftersales support and customer confidence. In France, LB Tender Mechanics is at the forefront, bringing decades of marine engineering experience and a strong service infrastructure to support the growing adoption of diesel outboard technology.
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